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Training

The digital marketing world is consistently evolving and expanding with “new” becoming “old” in a matter of days, which makes it more difficult to keep track of marketing trends and new technologies that has the potential of transforming your team into fully-fledged digital marketing experts. With Digital Matters’ training courses, you will:

 

Keep your team updated with best practices & global trends
Develop & execute the most cohesive digital marketing strategy suited for your business
Maximize return on your digital marketing investment
Small, collaborative classes (no more than 8 people).
 

 

Digital Marketing 101:
  • Digital Marketing 101 covers the very basics of digital marketing. You will learn about each digital marketing channel, some best practices, and how to create and implement a digital marketing strategy.

 

Social Media Marketing 101:
  • Social Media 101 will help you understand today’s major social media sites and platforms; teach you how to use them to achieve your goals. You’ll learn terminologies, how to set up, identify meaningful content, build & engage an audience across all top social platforms as well as some key emerging ones. The course will teach you about the full scope of features each has to offer, how and when to share content, which sites or platforms are best for your objectives, plus the latest tools and apps to manage it all on the go.

 

Mobile Marketing Marketing 101:
  • Mobile has transformed digital marketing  no one can’t afford to ignore it anymore. This means that all of your marketing strategies must be adapted for mobile – it isn’t as simple as a mobile app or website. This training class will get you up to speed on everything you need to know about mobile marketing to successfully integrate it into your marketing strategy. This program will show you why and how mobile is changing the game, and importantly what you can do about it. Discover the key mobile marketing tools that you should be considering as a part of your marketing strategy.

 

Analytics 101:
  • What is Analytics?
  • How to read it?
  • How to effectively use it?

 

Additional 101 courses:
  • Introduction to Email Marketing
  • Introduction to Mobile Marketing
  • Digital Marketing for Startups
  • Digital Marketing for Small businesses

 

For Business:
  • google+
  • Facebook
  • Twitter
  • Linkedin
 
We also offer specialized customized training & coaching programs upon request.